TOJDEL - Volume 11 - Issue 2a - April 2023

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A DEEP DIVE INTO MACHINE LEARNING

Leena Sanu,Santosh ParakhMachine Learning, Algorithms, Decision tree, Neural networks, Metadata

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Abstract: Data mining and machine learning approaches look at data from beginning to end to find hidden patterns in the dataset. A variety of study areas support the establishment of the multidisciplinary discipline of machine learning. The digital era has access to a multitude of data which includes business information, data from social media sites, Internet of Things (IoT) data, cyber security data, cellular data, health data, etc. In deep learning, multiple layers of interconnected neurons are used to process and learn complex patterns in data. These layers allow the network to automatically extract high-level features from raw input data, such as images, speech, or text. Machine learning permits the user to use a computer algorithm for a large amount of data and analyse the same with the help of a computer and make recommendations based on available data and decisions on the base of input data. Machine learning is of four kinds viz. Supervised learning, Unsupervised learning, Semisupervised learning and Reinforced learning. We have done a deep analysis of techniques of machine learning through this research

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A LITERATURE REVIEW OF CYBER SECURITY ADOPTION IN AUTOMOBILE SECTOR: WITH SPECIAL REFERENCE TO CONNECTED AUTONOMOUS VEHICLES IN INDIAN CONTEXT

Pradnya Kashikar, Samita Mahapatra,Rachana Shikhare

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Abstract: Technology is progressing rapidly with the intent to have higher performance, scalability, and accuracy. Security which often used to take a back seat now has become prevalent in terms of maintaining integrity, confidentiality, and authentication of the information. An automobile sector is also adopting exponential and transformational technologies and vehicular networks. Cyber security in this sector is becoming challenging for the organizations to come up with optimal solutions. The growing emphasis on OEMs [Original Equipment Manufacturers] on autonomous driving and connected car systems have increased the risk of data breaching, thus augmenting the demand for cybersecurity solutions in the automotive market. The researchers attempted to explore the connotation of decision models for cyber security implementation in automobile sector. The literature study undertaken revealed that; while positioning and fostering the technologyequipped integrated solutions for the cyber security implementation in the automobile sector, the decision models will play a vital role. The study of cyber challenges becomes more evident, predominantly when vehicular networks are used in autonomous vehicles. Furthermore, in the current scenario, the inevitable impact of cyber attacks, upcoming known and unidentified threats will imply the necessity of application of appropriate cyber security measures and controls is the major scope of the study

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A LITERATURE REVIEW STUDY ON PHYGITAL (PHYSICAL+DIGITAL) MARKETING PRACTICES RELATED TO RETAIL CREDIT GROWTH IN PUBLIC SECTOR BANKS

Joe Cajetan Lopez, Tejas Bhaginath Ghotekar

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Abstract: The article is about a study of literature which looks into the act of marketing in physical and digital form. It explores how technology has had an impact on retail credit growth in public sector banks. The main objective of this article is to provide an insight on Phygital marketing practices related to retail credit growth in public sector banks, by conducting a systematic review of literature. The review of literature is based on a definition of Phygital marketing practices related to retail credit growth in public sector banks. Phygital marketing practices have been shown to have a positive impact on retail credit growth in public sector banks. The use of digital channels has made it easier for banks to reach a wider audience, resulting in increased customer acquisition. The convenience of digital channels has also led to higher customer retention rates. The integration of physical branches with digital channels has provided customers with a personalized banking experience, resulting in higher customer satisfaction levels

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A REVIEW OF MOONLIGHTING IN THE INDIAN IT SECTOR

Parikshit Mahankal,Abhijeet Shivane,Sony Singh

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Abstract: Gig working or moonlighting has grown significantly over the years and Covid had amplified this trend. Moonlighting is a phenomenon where people work outside their working hours for another organization, either full-time, contract, or freelance. Working for more than one organization to combat various issues like boredom, additional finance, etc. is becoming common and the new generation of employees is more inclined towards it. Moonlighting is adding to withdrawal behaviors where they become avoidant and disengaged from their workplace, employees focus more on building self-identity than the team, which are leading to various other issues. Some people pursue hobbies in their free time, while others look for part-time jobs. Especially in her IT industry, employees worked her two jobs at the same time and leveraged the remote working model. The idea of working for two organizations is termed moonlighting. This case study covers various aspects and impacts of moonlighting in the Indian IT industry including pre- and post-Covid situations to IT company’s stand and future of work

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A REVIEW OF THE WHEAT EXPORTS OF THE WORLD MARKET: THE INFLUENCE OF RUSSIA AND UKRAINE CONFLICT

Priya Agarwal,Abhijeet Arvind Shivane

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Abstract: Recent changes in the Global Geo-political scenario between Russia and Ukraine have impacted the Global dynamics directly or indirectly. This has led to acute food crises. Russia and Ukraine are the largest exporters of wheat to other countries. The conflict between the two countries has shifted the demand and supply paradigm of the wheat exporting countries. Global wheat food security alarmed due to the war between the nations. Developing countries which are dependent on imports had to face a major burn with shortage of supply and price hike. This report is based on examining the exports of the last five years i.e., from 2017-2022 of wheat exporting countries. Due to recent changes in global dynamics, there has been some positive and negative impact on the consequences. Our aim is to determine the impact and review the phenomena through statistical tools, graphs, to measure the growth and decline of the major and emerging wheat commodity players in the global market. Also, to study and examine the behavior of the countries to combat the supply and how they reframed their policies

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A REVIEW ON COST EFFECTIVENESS OF CLOUD COMPUTING IN LIBRARIES

Jyoti Chitale

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Abstract: Libraries are serving society for ages. In the last decade of the 20th century, library funds and services were being asked for their proper utilisation. The efforts are made to find the valuation of the library and its services globally. This study presents a review of literature on the cost effectiveness of cloud computing in libraries. Cloud computing has emerged as a powerful technology in recent years, providing a range of benefits to libraries. The current study is based on exhaustive literature search carried out on the internet. Cost effectiveness of Library services and Cost effectiveness of Cloud Computing in Libraries are focused in this work. It examines various cloud computing applications that libraries have adopted including Software as a Service (SaaS), Platform as a Service (PaaS) and Infrastructure as a Service (IaaS). Several case studies of libraries that have successfully implemented cloud computing solutions are highlighted. This article provides a valuable resource for libraries to consider cloud computing adoption

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A REVIEW PAPER ON HIGH PERFORMING WORK TEAMS (HPWT): CASE STUDY OF KODAK AND CANON

Hema Mirji,Pravin Mane,Swapnil Thorat

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Abstract: Every organization to succeed in the present competitive business context has to keep itself updated with social and technological progress. With innovative abilities organizations could become indeed successful to respond to such progress. High Performance Work Teams are close knit groups that are able to fetch the innovation goals of the organizations. The present article shows that High Performance Work Teams (HPWT) are successful in bringing innovation and change in organizations. Thus they are able to sustain for the long run. Based on secondary data published in various journals, the present article illustrates the example of Kodak and Canon, producing cameras. In fact, Kodak had the highest market share, stuck to film photography. Canon, believing in the culture of HighPerformance Work Teams, took over the advantage of technological advancement and introduced digital cameras into the market and became one of the top selling camera businesses

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A STUDY OF ENERGY AS A RECOVERY AND DISPOSITION OPPORTUNITY IN REVERSE LOGISTICS

Mangesh Purushottam Dande

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Abstract: The reverse supply chains are more complex than the forward supply chain. There are numerous reasons for the reverse movement of materials. The recovery opportunities are also varied needing comprehensive judgment. Recovery could take several diverse forms such as products, materials or even energy. Industries have begun to focus on different reclamation opportunities in Reverse Supply Chains either for monetary, consumer, and ecofriendly motives. A possible strategic opportunity is ‘Recovery of Energy by burning of waste.’ This paper is an effort to understand the waste burning practices been embraced by industries. This study would be helpful to recognize waste burning as a part of energy recovery. The discussion on the benefits and challenges about waste burning practices for getting energy will give further insights into recovery management in Reverse Logistics. Energy recovery by burning waste is not a sustainable solution in the long run. Other alternatives of material reclamation and waste disposition need to be adopted

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A STUDY OF IMPLEMENTATION OF GREEN MANAGEMENT PRACTICES BY INDIAN IT INDUSTRIES USING MACHINE LEARNING ALGORITHMS

Priyanka Kulkarni,Mrinal Kulkarni,

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Abstract: Green Management is the buzzword of the time. Mother Earth is the most precious resource and so it is everybody’s responsibility to protect it. Green Management initiatives are the outcomes of growing concern about climate change and carbon emission. The IT industry is a service industry that has its own share of causing environmental degradation. The study of sustainability reports of top ranked Indian IT companies considered as the secondary sources of data for this study reveals that Green IT practices are being followed by IT indigenous IT companies. To cross verify the claim, this research paper focuses on gathering and analyzing data from IT professionals to understand the extent of implementation of green management practices by Indian IT companies. The IT companies selected for this study are Tata Consultancy Services, Infosys, Wipro, HCL Technologies Persistent systems and KPIT

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A STUDY OF THE INFLUENCE OF PROJECT MANAGER’S LEADERSHIP STYLES ON EFFECTIVE PROJECT MANAGEMENT IN THE IT INDUSTRY: A BLACK AND MOUTON MANAGERIAL GRID PERSPECTIVE

Nandini Desai,Lalit Prasad,Kunal Patil

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Abstract: Using the Black and Mouton Managerial Grid viewpoint, this study investigates the impact of project managers' leadership styles on efficient project management in the IT sector. The project managers and team members in the IT business were the subjects of in-depth interviews and other forms of observation as part of the study's qualitative research technique. The study specifically defines four leadership philosophies, namely, team management, country club management, middle-of-the-road management, and impoverished management, and how these philosophies affect efficient project management. According to the research, project managers that use a team management approach are more likely to provide successful project management results. This leadership style, which is linked to high levels of performance and satisfaction, emphasizes a great concern for the people and the work. Project managers need to comprehend their leadership styles and how they affect the efficiency of project management, according to the study's findings. Project managers can utilize the Black and Mouton Managerial Grid perspective as a valuable framework to assess their leadership styles and make the required changes to improve project management performance

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A STUDY OF THE NEW TREND TOWARDS ONLINE BUS TICKET BOOKING

Amol Deogadkar,Shailendrakumar Kale

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Abstract: Today passenger bus transport has come to a new age where passengers are preferring online platforms for bus ticket booking. After, covid 19 pandemic trend toward online bus ticket booking has increased drastically. This paper reviews literature available on bus ticket booking and the changing scenario towards people moving more towards the online bus booking platforms or websites. Researcher explains that the factors like age, gender and occupation are influencer factors for showcasing increasing trend towards online bus booking frequency. Bus ticket booking has witnessed an impressive growth towards online bus booking in the 20th century and post the pandemic the trend of online booking is upward moving too. Customers nowadays would not visit an operator shop or even an agent but directly search their requirement on an online platform for deciding which time, which service to choose from as options are many on the online portals. Gone are the days of making phone calls or travelling across the city to book a ticket. Also there were days where there used to be no seats available and passengers used to travel standing for an overnight journey. Now as almost all operators use an online medium for communication to get their seats across to the customer the available inventory of seats can be easily viewed and booking can be carried out most efficiently.

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A STUDY OF THE PERCEPTION OF STUDENTS TOWARD PURSUING ONLINE AND OFFLINE HIGHER MANAGEMENT EDUCATION

Rishika Bhojwani,Deepak R. Gupta,Neha Singh Agarwal,

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Abstract: The advanced education area is going through a transformation concerning information evaluations and moves. However online contributions have not found their direction into standard training in India, there has been a remarkable change in how colleges and schools embrace online stages and assets. Changes will proceed, and the utilization of online innovation is digging in for the long haul, as per P. Kalyanasundaram (2020). Most instructive establishments have radically moved to online classes supplanting conventional eye-to-eye learning. Nonetheless, many advances were made to change to online mode disregarding the readiness, plan, and viability of online training for a nation like India Specifically. While teaching in an ordinary set-up has its repressions, and a standard teacher can never give 24 x 7 directions to students, an e-learning set-up can offer help nonstop consistently. On the other hand, offline education is significant in traditional learning processes, such as many institutions in offline mode adopting different teaching tools, such as presentations, laboratory workshops, field trips, etc. The purpose of the study is to look at the two types of teaching patterns i.e, Online and Offline way. The main reason for this paper is that there is a need to identify and determine the offline and online higher management courses and also their satisfaction level among students. It also affects employability when it comes to online courses as compared with offline courses. The type of research is primary and secondary. Data has been collected from 200 Management Students enrolled in online and offline higher management programs from various management schools in Mumbai city. The paper is focusing on measuring the overall Student satisfaction enrolled for their further studies by opting for online or offline management programs. There has been a demand for students when it comes to the course structure and other facilities since post-pandemic and when it comes to online education. Employability is also compared between online and offline courses

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A STUDY ON CORPORATE SOCIAL RESPONSIBILITY PRACTICES ADOPTED BY EDUCATION SECTOR IN INDIA

Aditee Huparikar-Shah,Neeta Shinde,Jaydatta Banger

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Abstract: Corporate social responsibility is an important concept which has been discussed academically and applied to businesses. However, in terms of its application to the education sector, little research has been conducted. The purpose of this study was to examine how corporate social responsibility practices are perceived by the management as well as teachers in a higher education institution in Pune city. The objective of the papers is to identify the factors that influence the adoption of CSR practices in the education sector in India. Primary data was collected from 100 teachers and 30 members of the top management who administer the activities of their educational institution. The results of the study indicate that corporate social responsibility practices are perceived to improve employee satisfaction and commitment towards their work. The results also show that

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A STUDY ON CUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA IN DEVELOPING A BRAND IMAGE POST-COVID-19 IN MAHARASHTRA (INDIA)

Vrushali M. Shitole,Abhay Kumar Sharma,Mahesh V. Shitole

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Abstract: An exploratory study has been made to understand customer perception towards social media in developing a brand image post covid-19 pandemic in the state of Maharashtra in India. The previous studies on this title focused on how to prevent this deadly disease from spreading over; and very little focus was given on how Covid-19 pandemic has been affecting the customer behavior post covid-19 scenario. In order to bridge this gap, the Customer Decision Making Model has been used to understand the influence on customers due to social media, which influence their purchase decisions. Assessments of variance have been made and influence of social media on purchasers. The findings of the research work confirmed that customers have been influenced by social media for understanding, comparing and analyzing products with regard to its quality and price. Thus the findings focus on increased influence of social media advertising post Covid-19 pandemic period. Since this pandemic is of international concern, the findings may be beneficial internationally. We have also given some suggestions to support organizations for changing customers’ social media behavior, as it has direct relation with the decision making process of customers

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A STUDY ON IMPACT OF GREEN FINANCING ON CORPORATE GOVERNANCE

Kunte B,Sadhana Ganesh Awate,Patil Hemant Baliram

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Abstract: The purpose of this study was to investigate the impact of green financing on corporate governance. In particular, it sought to explore the extent to which different green financing practices influence firm performance, board composition and ownership structure. A survey of 116 employees was conducted. The employees were chosen from leading IT companies who have offices in Pune City, Maharashtra, India. The findings suggest that there is a positive relationship between green financing and corporate governance. Green finance may be beneficial for improving the quality of corporate governance by increasing the transparency and disclosure requirements for firms who engage in such activities. Furthermore, green finance can also help foster better decision-making within companies through increased engagement with stakeholders around environmental issues. The findings of this survey clearly show that green finance has the potential to positively shape corporate governance, engage stakeholders more meaningfully, motivate managerial incentives towards sustainability goals, and guide strategic management decisions with greater consideration for environmental issues

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A STUDY ON INDIAN HIGHER EDUCATION SYSTEM AND ROLE OF TEACHERS FROM THE PERSPECTIVE OF POST GRADUATE STUDENTS

Priyanka Pawar,Priyanka Darekar

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Abstract: The Indian higher education system has undergone significant changes in recent years, with a focus on improving access and quality. However, the system still faces several challenges, including a shortage of quality teachers, inadequate infrastructure, and outdated curricula. This study examines the current state of the Indian higher education system and the role of teachers in addressing these challenges. Teachers are the backbone of any education system, and their role is crucial in ensuring the quality of education. In India, the shortage of quality teachers is a major challenge facing the higher education system. The study was conducted by collecting primary data from 166 students pursuing post-graduation. Data were collected using questionnaires. The study revealed that the teachers' role and competence play a vital role in shaping students' career aspirations. The study also revealed that the shortage of qualified teachers is a major problem that hinders the development of the higher education system

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A STUDY ON SOCIAL MEDIA LITERACY AMONG TEACHING FACULTY OF MANAGEMENT INSTITUTES

Rahul R. Viswe,Sagar Bhadange,Roshan Raju

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Abstract: Social media is a buzzword in 21st century, it is a web based or mobile based application which allows user to create, share content and interact. This research study primarily focuses on to know the basic understanding of social media and its use in teaching faculty of management institutes in Pune City. Social Media Literacy skills includes awareness regarding social media, understanding of functions of social media, basics of content creation, managing groups and conversation, alert, privacy as well as risk associated with social media. Study of 45 management institutes in Pune city were conducted and survey result of 205 management faculty were recorded and analysed. The results received from study are really positive. The literacy level among teaching faculty of management institutes is good and most of the faculties are well-versed with social media literacy and they have basic understanding about social media and its uses. This research paper could be perfect guide to future research about using social media for education. The situation arises from COVID-19 Pandemic accelerated online and virtual learning and maximizes the use of social media in learning. It will be great if faculties can be able to use social media for education more effectively and efficiently

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A STUDY ON STATUS OF AGRICULTURAL STARTUPS IN HARYANA STATE OF INDIA

Ashu Chauhan, Deepty Bansal

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Abstract: A startup is a new company or firm formed to search for a repeatable and scalable business model for uniquely solving the existing problems. In India startups are flourishing in almost all the sectors of the Indian economy. But India being an agrarian economy, the role of agricultural startups is very prominent. The present study attempts to focus on evaluating the agricultural startups in Haryana state graduated by the agriculture incubation center located at Chaudhary Charan Singh Haryana Agriculture University, Hisar. The study investigates the income and employment generation of these startups and also probes into the problems faced by them. The study is mainly based on primary data. The paper also highlights the role of incubation centers in the development of agricultural startups. The study gives an idea of different types of agricultural startups working in different fields and the opportunities and challenges faced by them. Therefore, the study is very helpful for the researchers, agriculture sector enterprises, the government and policymakers to design the state-specific policies for the growth of agricultural startups

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A SYSTEMATIC LITERATURE REVIEW ON IMPACT OF COVID-19 PANDEMIC ON MICRO, SMALL AND MEDIUM ENTERPRISES

Anil Ankush Gaikwad,Vikas Ananda Barbate,

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Abstract: Micro, Small and Medium Enterprises (MSME) have arisen as an awfully alive and powerful field of the Indian economy over the previous fifty years. MSMEs are the backbone of large Industries and an important element of the government’s Atmanirbhar Bharat Abhiyan and this field contributes extremely to the social and economic growth of India. Covid19 pandemic had a huge impact on all fields, but it had extreme effects on the MSMEs. The difficulties of absence of admittance to official credit, intended receivers being reached out of government schemes and lack of technical support to MSMEs has not received adequate relief packages. The goal of this study is examining the existing studies and research related to MSMEs and covid pandemic. The systematic review methodology/framework has been used for this study. 472 records identified from the web of science platform. This paper highlights the impact of covid pandemic on MSMEs and the change in definition of MSME’s. The covid-19 pandemic had a huge financial impact on the MSME’s, therefore the area of study can be extended to the scope of the impact of the covid-19 pandemic basis of many financial facets and different geographic areas in India. The literature for this study has been composed from some journal articles, government reports, etc.

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ADVERTISEMENT STRATEGIES ADOPTED BY EARLY CHILDHOOD EDUCATION SCHOOLS AND ITS IMPACT ON PARENTS PSYCHOLOGY

Nilesh Anute, Hemant Patil, Nilesh Limbore

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Abstract: Along with a boom in economy, there is also a boom in the number of preschools. This is leading to selection anxiety on the part of parents and making them more hesitant about making this big decision. This is forcing the school to advertise so that they can get more parents as their target audience. These early childhood education schools are adopting a number of strategies to implement advertisement as well as word of mouth recommendation and other sources. This is the reason why they are stressing on the need for getting more parents as their target audience. This study is to discuss the psychology of parents while getting admission for their kids in early childhood education schools. The article has also discussed the strategies that are being adopted by some early childhood education schools while implementing advertisement strategies to get more parents as their target audience. The study is based on a sample of 103 parents in Pune City, Maharashtra, India. The study employed a descriptive methodology involving both primary and secondary data

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AN ANALYSIS OF THE SUGAR PRODUCTION AND CONSUMPTION PATTERNS IN INDIA

Abhishek Bokey,Snehal Maheshkar

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Abstract: This study analyzed the production and consumption patterns of the sugar industry in India, exploring the opportunities and challenges faced by the industry and recommending strategies to ensure its sustainability and competitiveness in the global market. The research utilized a mixed-methods approach, including a review of relevant literature, statistical analysis, and expert interviews. The analysis revealed that India is the world's second-largest producer of sugar, with an average annual production of 25 million tonnes. However, the sugar industry in India faces several challenges such as low productivity, high production costs, and fluctuating global prices. The study found that government policies and incentives aimed at increasing the productivity and efficiency of the sugar industry have a positive correlation with the growth in sugar production. The statistical analysis of the data indicated that there is a weak positive correlation between sugar production and sugar exports from India. However, this relationship was not statistically significant at a conventional level of significance. The study also identified several opportunities for the sugar industry in India, such as diversification into value-added products and expanding exports to new markets. The research recommends strategies for the sugar industry to ensure its sustainability and competitiveness, including promoting sustainable practices, increasing efficiency, and improving market access. In conclusion, the sugar industry in India plays a crucial role in the country's economy, but it faces several challenges that require attention. By implementing the recommended strategies, the sugar industry in India can overcome the challenges and tap into new growth opportunities, ensuring its sustainability and competitiveness in the global market.

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AN ASSESSMENT OF EFFECTIVENESS OF REMOTE WORK MODE IN JOB INTERNSHIPS

Shruti Nagar, Pradnya Mahajan

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Abstract: The present aims to identify the effectiveness of the internships which have been done through remote mode. It aims to know the performance and learning of the management intern when he is working from home. Besides secondary data, the primary data has been collected with the help of questionnaires consisting of close-ended questions. The respondents are the people from corporate who were company mentors for the students, who have done internship programs in management. The trend of remote internships grew exponentially during COVID 19 lockdowns and has continued to exist. The authors felt it necessary to examine the effectiveness across domains and management disciplines.The single cross sectional descriptive research design has been used. For reliability tests Cronbach’s Alpha and for data analysis one-way MANOVA have been used. The software SPSS 26 has been utilized for the same. The study validates the effectiveness of remote or virtual internships in management varies from specialization to specialization

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AN E-LEARNING SURVEY OF MICROFINANCE PRACTICES OF MICROFINANCE INSTITUTIONS IN NASHIK DISTRICT

Prajakta B Deshmukh, Pravin B Rayate

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Abstract: Microfinance is the facility of financial assistance to lower income, poor and very-poor people from society. The concept, Micro-Finance is no more new in India. Earlier some money-lenders used to lend credibility to farmers. Now there are organized formal institutions like SIDBI, NABARD, RRBs, Grameen Banks, Cooperatives, Micro Financial Institutions (MFIs) and various Self-Help Groups (SHG) which provide microfinancing services. A few years back MF observed only as a liaison of providing rural credit to farmers, cottage industries and small-scale enterprises who could not afford the high-interest rates of nationalized banks and required very small amounts of loans. However, with the advent of the era of “Make in India '' and “Start-up India” the role of MF has evolved as a medium to provide economical and easy credit to young entrepreneurs. The paper begins with the introduction of the concept of micro-finance in India, its growth and the present scenario. A detailed and in depth survey is conducted by the researcher for analysing the various roles played by MFIs and its awareness in rural talukas of Nashik District in Maharashtra. The researcher interviewed 50 respondents from rural Nashik talukas through a structured questionnaire. Lastly, the paper focuses on various findings of the survey & suggestions to improve the conditions of MFIs and the need for a regulatory body to develop and guide MFIs to create Financial Literacy using E-learning Modes is highlighted. This paper aims to focus on the status of micro-finance as an instrument to stimulate the Indian economy to accomplish sustainable economic growth using E platforms in the era of capacity building & skill development

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AN EMPIRICAL ANALYSIS ON CUSTOMER PERCEPTION TOWARDS USAGE OF E-WALLETS

Neetika Aggarwal,S. K. Batra

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Abstract: The concept of doing cashless transactions without the use of hard cash is growing with pace. People are becoming more and more aware about using cashless mode of transactions, even for small payments, people these days are switching themselves towards cashless mode of payments. With the continuous development of technology, several payment modes have been developed. It is a fact that the cashless economy is the future of country as the Government of Inia is continuously step up towards growing up as a Digital Economy. E-wallet refers to a kind of a e-card that can be used for doing transactions online through a device. It serves the same purpose as a credit or debit card. To make payments, an E-wallet must be linked to the individual's bank account. The use of E- wallets is increasing day by day ensuring improved consumers' shopping experiences and shifted the economy toward one without cash. The e-wallets adoption is significantly and favorably impacted by the customer’s perception regarding e-payments. This paper aims at assessing customer perceptions toward usage of e-wallets. This study has been undertaken with special reference to Dehradun district. For this study, primary data has been collected through a questionnaire framed from which specific conclusions were formed with the use of appropriate tools for data analysis.

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AN EMPIRICAL STUDY ON DIGITAL MARKETING AND ITS IMPACT ON SHOPPER PURCHASING CONDUCT

Varsha Bihade

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Abstract: Computer-aided pointing is the path of digital communication used by sponsors to support devices and organizations to the location of the company. The specific legitimacy of the electronic display is imposed on the customer, who can mix with the sides through the balance of the interface media. This article discusses the importance of auto-progress for both clients and publicists. Consider the revenue of the slice aspect promotion based on your organization's readiness. Digital marketing has a good progression and improvement in its approaches and yields closer positive outcomes than old-style performances and is a stretcher method of marketing than conventional methods. Marketing goods online costs a smaller amount than marketing them by brick and mortar retail stores. Internet marketing endows individualized proposals to consumers by structuring a profile of their buying history. Online buying is the utmost influential platform on the internet to get connected to numerous customers at a time. Digital marketing has a striking future for elongated term sustainability of the product or services in the dynamic high-tech market

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AN EMPIRICAL STUDY ON THE WORK-LIFE BALANCE OF ENTREPRENEURS WITH REFERENCE TO THANE DISTRICT, MAHARASHTRA

Surabhi Gupta,S. B. Sawant

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Abstract: Entrepreneurs in India are quickly embracing modern technology, particularly information and communication technology (ICT). They are under a lot of pressure from this shifting paradigm, which is unbalancing their family lives. Because of this, maintaining a work-life balance (WLB) is essential for managing their businesses to handle the unpredictable nature of the dynamic environment. This study examines WLB in general and tries to highlight the connection between demographic factors like age, gender, and stress level in balancing work and personal life for entrepreneurs in order to address this issue. This paper also aims to highlight how they manage to balance their personal and professional lives. The chi-square test's findings show a strong correlation between the demographic factors used in the study and the degree of stress associated with balancing work and personal obligations. This analysis reveals that the majority of respondents were dissatisfied with their WLB. Any enterprise wants to succeed in today's intensely competitive environment, which means they must balance their professional and personal lives

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AN EMPIRICAL STUDY TO MEASURE A MULTIDIMENSIONAL SCALE FOR THE SUCCESS OF MOBILE BANKING APPLICATIONS

Minakshi Gupta

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Abstract: Mobile banking is becoming an important part of the e-commerce business nowadays. All the researchers and industry experts are getting interested in exploring the various trends of mobile banking applications because mobile banking facilitates a great number of banking transactions with ease and in less time. But to accept mobile banking services to a large extent, it becomes very much mandatory that various variables required for the success of mobile banking applications should be explored, analyzed, and measured that affect customers' intention to continue the use of M-banking apps. A questionnaire was developed based on various variables extracted from the literature review and various models of information system success. To find out the various variables to create a model Structural Equation Modeling (SEM) was used. It was witnessed in the study that security, reliability, user interface, service quality, response time, and information quality are important constructs for the success of mobile banking applications. All these constructs have an impact on satisfaction and intention behavior

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AN OVERVIEW OF THE EFFECTS OF BLOCKCHAIN TECHNOLOGY IN FOOD CHAIN SUPPLY: A CASE STUDY ON WALMART

Swati Bhat, Shikha Dubey, Nilam Jadhav

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Abstract: Walmart is one of the world's largest firms by revenue. Such a big establishment from the retail industry has a large distributed channel of vendors and suppliers. Blockchain technology is very much popular for its application in Cryptocurrency. Blockchain is a ledger or a distributed database that is shared through computer network. It maintains secure and decentralized records of transactions. The salient feature of this technology is that it is an innovative system that guarantees fidelity and security of data without interference of a trusted third party. Apart from its use in the financial sector, it is also used for other applications such as Food Supply Chain Management. Application of innovative technology in the business ultimately results in improvement in performance. This is especially necessary in businesses that involve food and edible materials. For this research, a case study has been conducted with respect to Walmart

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ANALYSIS OF PORTFOLIO MANAGEMENT IN CORPORATE COMPANIES

Madhavi Ishwar Dhole -Dean-Finance

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Abstract: As part of corporate strategy, Corporate Portfolio Management (CPM) is at the heart of it. Simple matrices and other tools for managing the company's portfolio should not be the only way to use CPM. It includes strategic decisions made at the corporate level, like starting new businesses, allocating scarce resources to different business units, or getting rid of value-destroying divisions that don't add value to the whole company. This means that CPM should be very important to executives and investors, as well as strategic management experts. A recent study of the top multi-business companies in the world shows that top management thinks CPM is very important and relevant

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ANALYSIS OF SUCCESS FACTORS OF CAUSE-RELATED MARKETING IN INDIAN CONTEXT FOR NESTLÉ AND NANHI KALI- #EDUCATE THE GIRL CHILD

Poonam Kadwe, Amod Markale,Vandana Shinde

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Abstract: Cause related marketing is a promotion strategy in which a firm or organization collaborates with a non-profit or social cause to promote their products or services. This strategy tries to establish a win-win scenario, where the company benefits from increased sales and brand reputation while also supporting a cause that aligns with its values and the interests of its customers. In this Paper, researcher did extensive literature review to analyse the success factor of cause related marketing in Indian context. The success of CRM initiatives depends on several factors, including the relevance of the cause to the brand, the credibility of the cause, the perceived genuineness of the brand's commitment to the cause, and the authenticity and transparency of the brand's commitment to the cause. Nestle aligned their strategy by identifying cause i.e. girl child education which was one of the most important issue India was facing

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ANNOUNCEMENT OF BONUS ISSUE & ITS EFFECT ON THE EQUITY SHARES MARKET PRICE OF NSE INDIA LISTED COMPANIES

D. Y.Patil,Sonali Athawale, Uttara Athawale

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Abstract: An attempt is made to gauge the reaction of the announcement of bonus,on the market price of equities, in terms of its effect on returns inIndian environment.The impact is captured for 61 days (-30 0 +30) event window. Present study consists of123 selected bonus announcements, relevant to the companies, listed on National Stock Exchange. The selected announcements are spread across 13 years ranging from 1st April 2006 to 31st March 2019. Event study methodology is used with market model. Cross sectional AAR is calculated and are tested for the entire event period. In addition 30 days pre & 30 days post announcement day, effects are also observed. Besides, CAAR- Cumulative Average abnormal return is tested for examining the cumulative effect.The study reveals that the AAR reaches the peak on the announcement day. The results of T statistics at 5% LOS provide adequate confirmation of significant positive AAR, clustered on and the days surrounding the event day thereby rejecting the null hypothesis at 5% LOS.Strong rejection at 1%LOS is observed on D-2, D-1& D0 days. The cumulative average abnormal returns (CAAR) take off from the days before the announcement with a gradual rise, to reach the peak on the D+1 day and further a decline in the immediate post event window is noticed. 14significantCAAR is observed at 5%LOS with presence of strong rejection at 1%LOS for 8 CAAR.Paired T test result showed strong rejection as significant difference of AAR at 1% in 30 day’s pre-and 30 days postannouncement day is discovered.Overall, it can be said that the selected bonus announcements create a significant impact on the equity shares market price around the event window. Hence, it sounds reasonable to conclude that the bonus announcement is viewed as a positive action by the market & thereby, these freebies offer an opportunity for wealth creation

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ASPIRATIONAL DISTRICTS PROGRAMME (ADP): UNLOCKING POTENTIAL THROUGH FISCAL FEDERALISM

Meenal Annachhatre, Manasi Gore

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Abstract: To overcome the issue of horizontal imbalance, persisting largely across and within the states in India, and to promote the spirit of competitive & cooperative federalism, the NITI Aayog has initiated ‘Transformation of Aspirational Districts’ Programme (ADP) since April 2018. The objective of this programme is to monitor the real-time progress of these Aspirational Districts based on 49 indicators from 5 identified thematic areas. After four years of implementation of ADP, assessment of the given themes of selected districts has happened in 2022. This paper gets divided into two sections. The First section focuses on details of ADP and its themes and their assessment (delta ranking), etc. In the second section of this paper, researchers have chosen Maharashtra State, and the selected districts to study and analyse the process of assessment of these districts based on Five ADP themes. Here, baseline scores and rankings of the districts in 2018 and composite scores and rankings in 2022 are majorly taken up to comment on the districts’ performance on selected parameters. Researchers have extensively used secondary data sheets for this analysis and few formal as well as informal interactions with the ADP stakeholders

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ASSESSING THE GROWTH OF E-COMMERCE IN INDIA: A STUDY OF FLIPKART'S PERFORMANCE, VIABILITY, AND FUTURE PROSPECTS

Meenakshi Singh,Meenakshi Duggal, Gaganpreet Kaur Ahluwalia

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Abstract: This paper explores the dynamic e-commerce landscape in India, which is expected to reach a value of $70 billion by 2020, based on Technopak Advisors' projections. The emergence of popular online shopping platforms such as Amazon, Flipkart, eBay, and Shopclues has revolutionized the way buyers and sellers interact, leveraging the power of the Internet and information technology (Technopark, 2020). Despite India's rapidly growing internet user base of over 300 million, digital commerce companies continue to expand their operations, with Flipkart being a leading player in the market. Customers frequently refer to their purchases as "Flipkart," which speaks to the platform's popularity and brand recognition. Despite facing fierce competition from Amazon and Shopclues, Flipkart has remained profitable, even as it offers widespread discounts to customers in a highly competitive e-commerce environment. This paper provides a detailed analysis of Flipkart's financial performance and offers intriguing insights and observations gleaned from the study

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AWARENESS AND ADAPTABILITY OF PERSONAL CARE PRODUCTS BY RURAL WOMEN CONSUMERS

Sanjaykumar Jagannath Patil, Yogita Sanjaykumar Patil

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Abstract: Personal care products are used for personal health and hygiene. The rising disposable income and increasing awareness in rural areas increases the use of personal care products as per their purchasing power. Personal care product manufacturing companies are also launching smaller sachets with lower prices to match the affordability of the rural population. The present research was conducted to achieve the objectives of finding out awareness and adaptability of rural women consumers towards personal care products as well as various factors which restricted rural women to use the personal care products. The research work is based on primary data collected from rural areas of the Jalgaon district in Maharashtra state. The primary data was collected from 140 women consumers of personal care products through a structured questionnaire. The collected data was analysed by SPSS tools. Various media play an important role in the awareness programme of personal care products, but there are still some factors that restrict rural women from using the personal care products

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BRANDING STRATEGIES OF SHOPPING MALLS TO GENERATE IMPULSE BUYING BEHAVIOUR AND LOYALTY AMONG GENERATION Y

Pooja Jasbirsingh Gill,Chetan Chaudhari

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Abstract: The branding of shopping centres is widely used for the most common consumer goods. The power of branding has shifted from manufacturers' brands to retailers' brands. Shopping centre brands have gained a good reputation in recent years. Retailers can be classified by their retail stores and brands. There is a direct relationship between retailers and consumers. Businesses are recreating the experience of a physical mall in the digital space. Shopping and entertainment centres are growing in both urban and rural areas. They have started franchises and are only getting bigger and better to encourage impulse buying and become a staple of today's urban lifestyle. Findings would contribute to positive social change by providing a better understanding of millennial customers' brand loyalty strategies and further opportunities to increase impulse buying, sales, profitability, and retail margins. Communities could see an increase in business activity and employment opportunities, which would positively impact tax revenues

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CHANGING SCENARIO OF AUTOMOBILE INDUSTRY IN INDIA IN THE POST TECHNOLOGICAL UPGRADATION ERA AND COVID-19

Rohit Kumar,Rishu Jain

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Abstract: Automobile industry is a key driver of the economy and plays a significant role in the country's sustainable economic and industrial development. The present paper highlights the impact of major technological upgradation and covid19 with respect to the automobile industry. To assess the impact of technological upgradation and Covid on the growth of the automobile industry, a comparison has been made between these periods in terms of vehicles produced, domestic sales and exports for the period from 2012-2013 to 2020-2021. Compound Annual Growth Rate (CAGR) has been used to analyse the data of pre and post technological upgradation reform period and post covid periods. The findings of the study revealed that industry did not get affected before 2018-19 due to technological upgradation norms as industry implemented it in slow pace and public also responded positively like adoption of BS IV as industry shows positive growth rate in 2017-18 and 2018-19 but the order of the supreme court that only BS-VI compliant vehicle will be sold in India from April 2020, badly affected the industry and mainly cause to negative growth in 2019-20. Further, the impact of covid - 19 in the first year 2020-21 found to be more on the negative growth of Indian automobile industry than the technological upgradation norms. But in the second year responded positively and recovered as shown positive growth in all segments of the automobile industry

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COVID-19'S IMPACT ON CONSUMER BEHAVIOR IN ESSENTIAL GOODS SHOPPING ACROSS ORGANIZED, UNORGANIZED, AND E-RETAIL PLATFORMS IN METROPOLIS

Ganesh Pandit Pathak,Bhavna Dadhich, Nikita Dipak Vedpathak,

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Abstract: In the month of March 2020, the coronavirus epidemic engulfed the entire globe. Despite the fact that the lockdown caused panic buying for people to stock up on necessities such rice, wheat, packaged foods, home care products, etc., reports indicate that people did not reportedly stock up significantly on sweets and beverages, but rather simply hurried to stock up on necessities. Therefore, the researcher has examined how consumer behaviour has changed as people shop for necessities in the metropolis through organised, unorganised, and online retail platforms during COVID 19. From 195 samples from the Pune metropolitan municipality, the researcher has gathered opinions. The researcher utilised the paired sample t test to examine his hypotheses. Following the study, researchers discovered a change in consumer behaviour while shopping for groceries and FMCG products during COVID 19.

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CREATING SHARED VALUE WITH NEW-AGE CONSULTANCY SERVICES

Kasturi R Naik, Srinivasan R Iyengar

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Abstract: CSR may go back to the nineteenth century when the Lever Brothers and Cadbury implemented personnel, administration, production, and community activity norms to address the basic requirements of their workers and their families. Their individual business goals were evenly correlated with their social goals. India has experienced a path of financial liberalization over the last three decades and is now one of the strongest in the world. Over the years, the manufacturing industry has been capable of creating a lot of money. However, the development has not reached the common people, leaving a considerable number of people with restricted access to basic facilities including hygiene, safe drinking water, and health care. According to the most recent Human Development report, it is rated 131 Although being referred to as an emergent global actor, the country will continue to have the highest number of poor, starving children with little access to education and health services. The uneven wealth distribution can be the source of social unrest. The growth of new age consultancy services presents a number of opportunities for both firms and individual consultants. For firms, the opportunity to offer consultancy services in emerging areas such as blockchain, AI and cybersecurity is particularly attractive. These areas are in high demand and are likely to continue growing in importance in the coming years. For individual consultants, the opportunity to work on projects with innovative and forward-thinking companies can be highly rewarding. New age consultancy services are often focused on solving complex and challenging problems, and consultants who can deliver results in these areas are likely to be in high demand This research paper is work in progress paper focused on using descriptive case study methodology to study the initiatives post-pandemic and the future of Mind Cube Multiservices Pvt Ltd, classified as non-Government and is registered at Registrar of Companies located in ROC-KANPUR working in alignment with CSR Provisions and Schedule VII of Companies Act, 2013

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CUSTOMER SATISFACTION AND THE E ENABLED BUS TRANSPORT SERVICES IN INDIA: A LITERATURE REVIEW

Amol Deogadkar,Shailendrakumar Kale

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Abstract: An e enabled service is one which uses the internet to do business or carry out a task which finally would be delivering output for better customer serviceability and in turn easing the task of an operator and customer at large. The bus transport service has for long been a topic of debate. We have seen bus operators running a day to day cash run business back in the 1990’s where there was no internet and so availability of seats, rest stops, amenities and the likes were not the priorities of passengers but only reaching from one place to the other was. Similar to a mobile phone owner in the 1990, only making calls was contrary to today’s smart mobile phones with so many features. Came 2000 with a digital platform for passengers and operators to do business online and the line ‘Customer is the King’ started gaining importance in the Bus Transport Service Sector too. This paper addresses this bus transport service sector in India

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CUSTOMERS’ SATISFACTION TOWARDS RESTAURANT SERVICES IN NAVI MUMBAI

Sandeep Ponde,Arjita Jain,Prashant Gundawar

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Abstract: One of the most important cornerstones of the Indian economy is the service industry. The performance of this sector is a result of the performance of other industries. A restaurant revolt is now taking place in India. The restaurant industry in India is predicted to expand at a rate of 7-8% annually, with organised restaurants' market share likely to triple by 2015. In this competitive market, where there is a wide range of catering venues from fast food, chain brands, specialised or themed, to high-class Michelin star restaurants, many new enterprises fail during the first few years of operation. Those that are successful must make sure they identify strategies for elevating and satisfying the overall client experience. rising numbers of nuclear families, and demographic More Indians will try eating at restaurants as a result of changes in per capita income and shifting dietary preferences. Indian cuisine in the modern day uses a variety of distinct culinary techniques that are influenced by many different traditions and cultures. Every state has its own cuisine, and the majority of them have unique dishes. Being customer-focused is the key to any firm succeeding in gaining and keeping clients on this globalised platform. Businesses designed to provide an outstanding product or services and experiences from the minute a consumer decides to enter the building until they leave, and to some extent beyond that, to ensure they leave wanting more. A restaurant or other service-based business might succeed or fail depending on the customer. The owners and management of these businesses must learn to take the full customer experience into account. The focus of the current study is to use factor analysis to investigate the factors influencing restaurant patron satisfaction in Navi Mumbai. To examine the effects of factors on demographic variables, additional regression analysis is conducted

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DEVELOPMENT OF NURSING COMPETENCY SCALE USING A FOUR-ROUND DELPHI PROCESS

Jitendra Vinayak Sandu,Snehal Maheshkar

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Abstract: The Delphi method is a type of research method used for systematically establishing the consensus of experts using a series of surveys that is beneficial for addressing issues. The technique is reinforced by 'wisdom of crowds' studies demonstrating that, under certain situations, groups may make reasonable decisions. Physicians, nurses, and trainers, among others, have been utilised in Delphi research. The paper's purpose is to address the implementation of the Delphi approach in developing a valid and dependable research design competency-driven Nursing Competency Assessment Scale (NCAS) for Nurses. This study was conducted to get an expert agreement on the different aspects of fundamental nursing abilities that Nurses with more than six months of experience should possess. A considerable investment in hiring, training, and retaining Nurses is allocated; hence, an NCAS competency standard must be developed to organise Nursing Talent. The NCAS produced using the Delphi method is a legitimate and trustworthy scale.

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DIFFICULTIES FACED BY RURAL DALIT WOMAN LABOURERS AT WORKPLACE-A CASE STUDY OF HARYANA

Gurmeet Singh,Veerpal Kaur

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Abstract: In the present study, an attempt has been made to discuss the difficulties faced by Dalit (SC) woman labourers at the workplace in the rural areas of Haryana. The present study relates to 2020-21 and is based on a sample of 535 rural Dalit woman labour households. The analysis reveals that more than half (60.57 per cent) started working as labourers when they were less than 20 years of age. Only 12.52 per cent of women labourers have some facilities at the workplace, while a large majority of them, i.e., 87.48 per cent are not provided with any facility. One-third of the respondents, i.e., 37.57 per cent have reported that female labourers are paid less wages as compared to their male counterparts for the same work. About 35 per cent have been discriminated against at the workplace based on their caste. The analysis further reveals that 15.88 per cent of the total respondents faced sexual exploitation. Another 26.92 per cent of respondents faced no such type of harassment at the workplace. However, the majority of the respondents 57.20 per cent gave no response regarding this. This may have been because of saving their chastity in society

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EFFECT OF DIGITAL MARKETING ON PHARMACEUTICAL BUSINESS AND ITS IMPACT ON SOCIAL WELLBEING- A CONCEPTUAL REVIEW

Sameer Sonawane, Vaishali Mahajan, Avinash Dhavan

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Abstract: The pharmaceutical industry establishing up for incrementing utilization of digital platforms to come to be more privy to the potency of communication however the Pharmaceutical industry has agonized from social solicitousness. Many Advertising or promotional rules restrict the Pharmaceutical industry to work in full gear in digital marketing. Pharmaceutical companies need to follow the sundry rules for marketing the products when expounding their product in promotion. The study compares the effect of digital marketing on the Pharmaceutical business and its impact on social well-being. The research incorporates both positive and negative societal implicative insinuations of digital marketing in the Pharmaceutical field. The study seeks to quantify centrality as a connection between digital marketing in Pharmaceutical and social issues. Surprisingly, the study catches the consequential of Digital marketing in Pharmaceuticals that is not always directly proportionate to its outspread promotion; acceptance of Pharmaceutical digital marketing by society is varied from a traditional one but cannot be supersession. It creates a gap to explore the contribution of Digital marketing to the welfare of society in the context of minimizing healthcare costs. This paper gives insights on the phenomenon of the paramount connection of Digital marketing to be a platform for cognizance & information, Social Media Pharmaceutical Marketing, aid to Salesforce, and Mobile Marketing

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EFFECTIVENESS OF DIGITAL MARKETING AND COMMUNICATION TOOLS USED BY INDIAN AND FOREIGN ORIGIN PHARMACEUTICAL COMPANIES IN INDIA

Nitpal Singh Chug,Prajakta Vishal Gajare

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Abstract: In today's digital era, businesses across the globe are leveraging various digital marketing and communication tools to enhance their online presence and reach out to their target audience effectively. Digital Marketing is adopted by every industry for reaching out to their targeted audiences in a timely and efficient manner. Pharmaceutical companies are also using Digital Marketing and communication tools. This study aimed at investigating the usage of various Digital Marketing and Communication tools among Indian and Foreign origin companies. A structured questionnaire was developed to collect responses from Medical representatives. 200 MRs were randomly selected from the social group of all India MR association. Out of these 200 total 157 responses were collected from Medical Representatives of Indian and foreign origin pharmaceutical companies. Analysis showed that there is significant difference in perceived effectiveness of Digital tools used for marketing and communications among Indian and foreign companies. The perceived effectiveness of Digital Communication Tools is greater than that of Digital Marketing Tools among both Indian and International companies

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EFFECTIVENESS OF RISK MANAGEMENT IN THE MSME SECTOR: A SYSTEMATIC REVIEW

Amarnath Kulkarni,Sunil Ujagare

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Abstract: Enterprise Risk Management (ERM) has come a long way over the past two decades. While the concept has always existed, it has now emerged as an important function in the organizational management matrix. In North America and Europe, studies have been undertaken in the field of Enterprise Risk Management for the sustainability and growth of the MSME sector. Emerging markets and developing countries have also begun empirical research in this field in recent years. Though regarded as the engine for economic growth worldwide, the sector is highly susceptible to risks and is still observed to be vulnerable to business disruptions. In a highly globalized business environment, the impacts of several issues keep hampering businesses; their repercussions span rapidly across continents. In light of the above, this paper is an attempt to understand the effectiveness of ERM techniques deployed by MSMEs so as to avoid business disruptions and achieve their business objectives without deflection.

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EFFECTIVENESS OF THE SOCIAL WORK PROGRAMME OFFERED THROUGH OPEN AND DISTANCE LEARNING- A STUDY OF LEARNERS PERCEPTION (WITH SPECIAL REFERENCE TO UTTARAKHAND OPEN UNIVERSITY, UTTARAKHAND, INDIA)

Deepak Paliwal, Neerja Singh, H.C.Joshi, Saroj Paliwal

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Abstract: In the wake of the new COVID-19 outbreak and resultant lockdowns, education across India has been severely influenced with a huge number of students left out education. During this period, ODL has proved to be very efficient and useful in providing quality education throughout the country and different parts of the globe when people got confined in their homes. It has helped in reaching to the learners with the use of ICT (Information and Communication Technology) and through different means and mode so that learners’ time is not spoiled.. This is also reflected in the enrollment ratio which is clearly seen to receive a hike in open and distance learning institution in India during these two years. The main objectives of the paper is to assess learners’ views towards effectiveness of social work programme offered by the Uttarakhand Open University, India in the past 10 years and in CoVID times

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EMPLOYEE ENGAGEMENT: A NEW PARADIGM SHIFT FOR WORKFORCE

Deepti Dubey, Geeta Rana

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Abstract: Employee engagement is now a key factor in organizational growth. In order to gain a competitive edge, business organizations must play a crucial part in luring and keeping the top talent in the sector. Employee engagement has recently got a lot of focus from industry leaders, HR professionals, and research experts. As competition intensified employers recognized the significance of employees to survive and develop in the knowledge economy. In an international setting where constant change is making it challenging to compete, businesses must continue to increase competent employees and productivity. As the only factor remaining to make this happen, employees, this desire to do more is coupled with the mandate to work on employee engagement. Because their performance means to them more than corporate loyalty, engaged employees are more apt to prioritize being able to perform well. Employee engagement has been found to increase when leaders give clear instructions for job performance, giving the workers a feeling of control and clarity over what is expected of them. The purpose of this paper was to identify the essential determinants and effects of employee engagement, as well as the significance of the employee personality traits that assist greater levels of engagement. The main theories of employee engagement were also covered in the report. Every organization is releasing cutting-edge and doable strategies to guarantee that workers are involved to the fullest extent. The strategies, work environment, senior support, career growth, demanding roles, and other variables that affect employee engagement

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ENHANCING NINTH GRADE STUDENTS’ PERFORMANCE IN CHEMISTRY THROUGH COGNITIVE STRATEGY

G. Devendiran, G. Hema

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Abstract: The present study is aimed to investigate how ninth grade students performing academically in the periodic classification of chemistry were affected by their cognitive strategy (mnemonics). For direct investigation, research hypotheses were developed. Pre-test-post-test, randomized, quasi-experimental design was employed in the investigation. For the study, 76 secondary school students from the public higher school in the Salem Education District, Tamilnadu State, were recruited. While the control group received regular instruction, the treatment group's students learned periodic classification utilizing a cognitive strategy. Using Cronbach's alpha approach, the reliability of the chemistry achievement test was calculated and came out to be 0.89. The experimental and control students received the same courses for two (2) weeks. In order to determine how the treatment affected students' performance, data were gathered using a chemistry achievement test. A 0.05 significance level paired sample t-test was used to analyze the data. Results showed that the treatment group taught using mnemonic aids (Cognitive Strategy), performed better on average than their control counterparts, who were trained using the conventional approach. Teachers should use mnemonic devices to help students remember chemistry concepts, as this will facilitate more flexible learning

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ENHANCING SECURITY AND ACCESSIBILITY IN ATM CARDLESS CASH WITHDRAWAL TRANSACTIONS WITH SMART CONTRACTS

Rashmi Mahendra Pote, Sushil Kulkarni

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Abstract: The widespread adoption of mobile banking and internet banking has led to a need for enhanced security measures in universal banking applications to protect customer credentials. Despite the trend towards cashless transactions, cash withdrawals from ATMs remain a necessary component of banking services. In the cash withdrawal process, there are three key stakeholders: the customer, the payment gateway, and the bank. While national and international payment gateways facilitate transactions between customers and banks, they introduce a centralized third-party that increases the risk of data breaches and other security threats. The aim of this research is to propose a solution that eliminates the ATM card, centralized third-party and instead utilizes a decentralized digital ledger through the use of smart contracts to safeguard customer credentials. A survey was conducted to assess the level of adaptability of the new Smart Contract-based, cardless ATM cash withdrawal system

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FACTORS AFFECTING CONSUMER SATISFACTION TOWARDS E-LEARNING APPS –GRADUATE STUDENTS PROSPECTIVE

Rajni Pathak, Tushar Padale,Rajeshwari Patil

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Abstract: In today’s dynamic environment, it is very essential to have a diverse area of knowledge and even companies prefer candidates having such diverse knowledge. Thus, E-learning apps help you to study more and varied courses especially in your free time at the comfort of your home. E-learning apps are widely used by students to gather knowledge and study various courses of their interests along with their main course of study. These apps also provide with certification providing a proof that the candidate has attended the course and also passed the evaluation of the same thereby building their Curriculum Vitae. This study is basically aimed at evaluating the factors affecting satisfaction of the students for E-learning apps especially with reference to graduate students. For this study, the factors considered are price of the courses, quality of the content delivered and brand. The findings of the study showed that price and brand has very significant relationship with consumer satisfaction towards the E-Learning app while quality of content has a moderate relationship

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FRAMEWORK STUDY FOR SOFTWARE DEVELOPMENT VIA SCRUM, AGILE AND KANBAN

Nawaz Ali Hamdulay

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Abstract: This current research study compares all the three IT methodologies SCRUM, Agile and Kanban for development projects. SCRUM framework is developing projects by dividing bigger development tasks into small development stages known/referred as sprints, whereas Kanban framework is used to schedule the system to manage the flow of work of the software development project solely through visual signals. All three methodologies were examined in this research study to determine their similarities and differences. The study conducted a survey to specify the most preferred methodology by IT professionals based on many parameters in the software development project environment, such as project complexity, levels of uncertainty in the entire project and work load sizes with considerations of various output factors like quality of product, productivity, and delivery of product. The research study shows the flexibility of all the three methodologies, approaching with objectives of Agile, whereas SCRUM methodology has emphasized on the corporation of customers, all the development project teams focus on skills of planning, organization skills, skills of presentation and the review of each module of project that has made it perfect for all new and extreme complex development products of software projects, the involvements of the customers is continuously required, in Kanban methodology it is functioning if in continuous workflow environment within a stable approach towards the software system improvements

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GREEN ACCOUNTING: ENVIRONMENTAL SUSTENANCE FOR INDIAN ECONOMY@75

Meena M V, M Gowri

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Abstract: Green Accounting, also known as environmental accounting, is an emerging accounting concept in India. India has completed its 75 years of independence and could see rapid growth in all sectors and is one of the fastest developing countries with a GDP of 8.7% in FY 2022. But analysing from environmental protection and green accounting point of view, India is still a blossoming bud, where there is no stable policy framework and guidelines yet, in spite of all the initiatives by Government of India. Globally, one strategy that is gaining traction is "green accounting," which involves adjusting national accounts to account for the value of nature's products and services. The green accounting concept needs a straightaway action with a clear road map with proper norms and create awareness among the organisations and society for effective implementation of this accounting concept. Therefore, this paper will focus on the current scenario of green accounting in India and the sustainable goals to be achieved for environmental and economic sustainability

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IDENTIFICATION AND COMPARISON OF FREQUENT STEPS FOR EVALUATING AND DESIGNING ONLINE ADMISSION SYSTEMS USING DATA MINING IN R AND WEKA REFERRING TO PROFESSIONAL PROGRAMMES

Madhuri Prashant Pant, Santosh Chowhan

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Abstract: A human being can achieve many things based on education; hence education is inseparable. After the pandemic, in education use of Online Admission System is the need of an hour. It is also one of the Emerging Economies. This research paper lists different Professional Programmes where Online Admission Process is used and provides guidance for understanding various key terms used in admission process by University Grant Commission in India. The authors have concentrated on Evaluation and Standardization throughout the study of the system. Paper evaluates admission processes of 46 organizations conducting online admissions for professional programmes in different universities of Maharashtra and for standardization Indian Institute of Technologies admissions are considered. The paper identifies and compares frequent steps for evaluating any online admission system using the scientific approach of Data Mining in R and WEKA using Apriori and FPGrowth algorithms. The author proposes that frequent steps are necessary requirements for admissions growth in any educational organization

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IMPACT AND EFFECTIVENESS OF ONLINE TEACHING METHODS AND PEDAGOGY

Manjiri B. Patwari, Shikha Dubey, Sharmila V. Jagdale

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Abstract: Covid has brought a paradigm shift in the mindset and in the approaches used especially in the area of Teaching Learning. Traditionally only classroom teaching was considered the most effective mode of teaching but the virtual mode of delivery has become the need of the hour. The present study focuses on the evaluation of various e-Learning methods and finding their impact & effectiveness on the type of subjects like Practical subjects which involve hands on expertise. Virtual learning paves the way for delivering sessions to many students at a time so the benefits of online teaching are more than its drawbacks as per the responses of the research conducted. Online teaching has helped both students & teachers to connect at long distances, have Flexibility, Reduction in infrastructure-associated tasks, and increased collaboration. However, the disadvantage of online teaching is the lack of Personal connection with the student. So the concept of blended learning is the best suitable option for the optimum utilization of all resources and justification for the subject content delivery

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IMPACT OF CHATBOTS ON CONSUMER DECISION MAKING PROCESS FOR FASHION APPARELS IN INDIA

Archana Borde, Leena Khade, Charulata Kulkarni

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Abstract: The purpose of this research is to explore the impact of Chatbots on the consumer decision-making process for fashion apparel in India. With the increasing demand for personalized shopping experiences, many e-commerce companies are turning towards Chatbot’s to provide efficient and effective customer service. Chatbots have the ability to communicate with customers in a conversational manner, making the shopping experience more personalized and interactive. This research aims to investigate how Chatbots are influencing the consumer decision-making process for fashion apparel, and whether they are leading to increased customer satisfaction and sales for fashion e-commerce companies in India. The research methodology involves a quantitative survey of Indian consumers who have shopped for fashion apparel online in the past six months. The data will be analyzed using descriptive statistics and regression analysis to identify any significant relationships between Chatbot usage and consumer behavior. The findings of this research will provide insights into the effectiveness of Chatbot’s in the Indian fashion e-commerce market, and their impact on the consumer decision-making process. The study will also contribute to the understanding of the role of technology in shaping consumer behavior in the fashion industry

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IMPACT OF COVID – 19 PANDEMIC ON CONSUMERS’ BUYING BEHAVIOUR

Yogesh Gurav, Vinod Ingawale, Hrishikesh Bhagat

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Abstract: It is quite natural on the part of the human beings to act out a changed, sometimes weird buying behavior when they are exposed to a critical situation like COVID-19, a pandemic. During the initial stage of this pandemic, people demonstrated unusual buying behavior such as hoarding grocery items, toiletries etc. The reasons for this type of behavior could have been 1) the risk of getting infected by the virus and the resultant quarantine, 2) global disruptions in the supply chain due to the closure of factories caused by a complete lockdown. These behavioral changes have also reflected in their choices concerning the products/services, buying patterns, spending money etc. This pandemic has also changed the peoples’ lives in terms of the way they shop, travel, work and ensure their physical wellbeing. These changes have a long lasting impact on the way the companies used to design the products, services and engage with the customers in the future. The present paper is an attempt towards understanding the consumer’s buying behavior during COVID -19 pandemic concerning i) the buying patterns in terms of quantity, frequency, timing etc. and ii) the preferred retail outlet(s) for buying CPG and the reasons for the same

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IMPACT OF DIGITIZATION ON BANKING PRACTICES; A CASE STUDY OF KALYAN JANATA SAHAKARI BANK

Ranjeet D. Thakur, Aniketan Sutar, Hemant Patil,

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Abstract: Co-operative banks are an important segment of the overall banking structure. As in India, as far as digitalisation is concerned, cooperative banks are still lagging. The technological development has changed the approach of the people towards banking transactions. Nowadays, people prefer to complete banking transactions without physically going to the bank. There are digital banking options such as E-Banking, M-Banking which has made life easy and comfortable both for the banking customers and bank staff. The pandemic affected the business as well. All the economic activities have been closed down in a host of countries. Generation of income and consequently the purchasing power of citizens fell drastically within a short span of time. ‘Urban co-operative banks appear to have been particularly impacted by the second wave of Covid-19.” The RBI said in its financial stability report. Under such circumstances, there was a need to develop information technology tools for the cooperative banks. But due to the impact of the second wave of Covid-19, the same has not been done to that level as it was expected by the cooperative banking customers. As compared to the same, private and foreign banks have offered better options to their customers for digital banking. It also affected the quality of banking services offered by UCB’s in India. Most of the services due to lockdown and Covid-19 protocols were being offered through online mode and customers' entry were being restricted in the bank. This gave rise to upgrading online (E-banking) services which was a big challenge for most of UCB’s in the said region as these are still struggling and competing with private and foreign banks for the same. The present study talks about such issues and challenges faced by Urban co-operative banks especially in case of KJSB (Kalyan Janata Sahakari Bank) during Covid-19 phases and an analysis based on the opinion of the KJSB staff on the digital banking services offered during the phases of pandemic.

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IMPACT OF EMOTIONAL INTELLIGENCE IN INCREASING EMPLOYEE ETHICS TO ENHANCE PERFORMANCE

Sarah Leah D’souza,Safia Farooqui

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Abstract: Emotional Intelligence (EI) is a key element that is accountable for determining success in an organization’s effectiveness and life in general by playing an important part in ethical decision making. Emotional Intelligence is gaining traction as organizations are having increased work requirements which require employees to adjust and deliver better quality of work by means of high ethical measures and values. This research focusses on how an emotional intelligent person can make the right decision which is in favour of the organization and self as well, thus improving the overall performance of employees. The objectives of this paper are to comprehend the connection between an EI, ethics and job performance, to research the connection between EI, ethics, demographics and job performance and to suggest how employees can enhance their emotional intelligence and ethics levels to improve performance. The respondents’ data have been collected from 115 employees from different sectors and was analysed through Pearson Correlation. Purposive Sampling technique a nonprobability sampling method was used to select the respondents. As per this study findings, there exists a strong relationship between emotional intelligence, ethics and performance. Furthermore, since significance value is less than .05 for EI, Ethics and Performance there exist significant correlation between Gender and EI, Ethics and Performance. Results indicate that emotional intelligence and ethics have a positive effect on job performance of employees.

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IMPACT OF INVESTORS’ BIASES ON DECISION MAKING SKILLS OF WOMEN INVESTORS IN EQUITY SEGMENT

Anagha Bhope

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Abstract: It is said that Indian investors’ investments run on sentiments hence this paper aims to identify the impact of Investors’ biases on decision making skills of women pertaining to Equity segment. Equity is supposed to be a long-term investment for mobilization of savings from the investors’ pocket to investments in corporates. As equity is a long-term investment it involves elevated risk but also ensures high returns in the form of capital appreciation. In the current times when females are also earning handsome money through their ventures, they are also looking for a long-term investment in the form of Equity. The objective is to analyze the impact of behavioral biases on decision making skills of women when it comes to long term investment in Equity. The opinion of women investors was collected through a 5 pointer Likert Scale on the impact of Investors’ biases on Decision Making Skills of Women Investors in Equity Segment. The author used Linear Regression model to build this logical framework. The study revealed that the impact of investors’ biases on decision making skills of women investors in Equity segment is statistically significant and it reconfirms that the personality traits are responsible for decision making process be it in general parlance or in case of investment decisions. This study has tried to analyze, the impact of behavioral biases on investment decision making of women investors because this investor segment is risk averse and equity investment comes with an inherent risk and hence investors tend to take support of their investment biases to take a decision. And the result has proved this assumption as statistically significant. The study is unique because the researcher selected the investment segment.

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IMPACT OF SUSTAINABILITY ON SOCIAL MEDIA

Geetali Tilak, Aatif Sundke

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Abstract: Sustainability is a widely used concept in sustainable development and management of resources. Technology has broadened the concept with progress in human life and increased the use of technology. The research is aimed to discuss the various contexts of sustainability in terms of using social media. Social media has a large scope to spread worldwide and tremendously has changed day-to-day life. As the issues concerned with daily life are shared and discussed on social media, it has transformed the way of expressing thoughts and opinions on these issues. The researcher must highlight the impact of sustainability on social media content that is now used for spreading awareness, business growth, and social activism. The purpose of the paper is to put the concept of sustainability in different contexts by studying the contribution of social media to sustainable development

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IMPETUS TO THE FINTECH IN INDIA - A TREND ANALYSIS

Anuradha Yesugade, Pallavi Chopade, Kirti Gupta

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Abstract: The COVID-19 pandemic has given a never-before impetus to the Fintech industry in India almost defining a new normal. Fintech Ecosystem is characterized by financial institutions, start-ups, financial customers, IT, and the government (Vijai, 2019). India has been witnessing tremendous growth in penetration of the internet and technological developments including Smartphones. This has impacted the Fintech industry to a great extent. Also, the demonetization proved to be a stimulant for the Fintech revolution in India followed now by the pandemic which is like a boon for the Fintech in India! This paper traces the state of Fintech during the last ten years in the Indian context. This paper seeks to explore the Future of Fintech in a New Normal. The growth of Fintech right from the introduction of the Digitial India initiative to the Demonetization, and now up to the pandemic after effects on this industry are being explored. The main focus is on digital payments adoption and growth. During the pandemic period, Digital payments and Fintech were one of the sectors which have reflected high records in 2020. A large number of people opted for the new normal as a result of lockdown conditions throughout the nations. On analysis, it is found that the new normal led to a rise in the use of digital payment modes for daily payment activities right from grocery items, bill payments, and healthcare for other purposes. The authors conclude that the Fintech revolution is here to stay and proves to be a blessing in disguise

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IMPLEMENTATION OF TECHNIQUES TO AVOID CYBER ATTACKS

Neelam Naik, Sneha Nathwani

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Abstract: It has been observed that there is an increase in cyber-attacks in today's world. This attack causes a lot of losses to companies and on a personal level. Several measures need to be taken care of by the user as well while developing the app or website. The practice of defending programs, systems, and networks from online threats is known as cyber security. These assaults typically aim to gain access to, alter, or destroy sensitive data, demand money from users, or obstruct regular business operations. Attacks can take many different forms. Only during the software development process, the method for preventing cyberattacks can be taken into consideration. The present study aims to focus on gathering cyber-attack-related information from software developers who are there in this domain for a long. The information gathered was related to cyber-attacks that the developers were aware of. Special techniques are needed to be considered to avoid cyber-attacks while developing any application or website. The survey focuses on gathering information about the techniques used to avoid cyberattacks, the possibility of prevention of attacks after the implementation of these techniques, the stage of the software development lifecycle in which implementation of such techniques is taken care of, and the effect of implementing these techniques on the performance of the System

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INFORMATION COMMONS AT DR. D. Y. PATIL VIDYAPEETH, PUNE: A FEASIBILITY STUDY

Chandrakant Narayan Shende, Sheetal D. Naik

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Abstract: The present paper deals with the feasibility study carried out to suggest an Information Commons to Dr. D. Y. Patil Vidyapeeth, Pune. This paper is based on responses given by nine colleges affiliated to Dr. D. Y. Patil Vidyapeeth, Pune. By using Morgan table the sample i.e. 364 out of 6017 is adopted for the study. An appropriate questionnaire is prepared for the data collection. The researcher himself has circulated the questionnaire personally and collected it back after continuous visits. Hence, the response rate comes up to 99 percent. The data is analyzed and interpreted using various tables and diagrams, with appropriate justification and conclusion. 45% of students search information through various databases. Further 89 to 93 % students have expressed their opinion regarding various services and facilities they require through “Information Commons”

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INSTAGRAM USAGE INTENTIONS BY YOUNG INDIANS: A USER GRATIFICATION THEORY APPROACH

Sachin Lele,Sachin Hadole

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Abstract: The research is an attempt to explore determinants of Instagram usage intentions amongst young Indians. A research framework was designed by using previously validated scales on User Gratification Theory and its applications pertaining to social media usage behaviour. This framework was then tested for statistical validation on a sample (n=271) Causal relationships were tested by applying multiple regression analysis. The research concluded that two factors (Entertainment and Self-expression and Impression Management) act as predictors of a young Indian user’s intention to use Instagram. Interestingly the impact of Social Interaction, a core element of User Gratification Theory was found to have an insignificant impact on usage intention. Extraction and validation of a multi-faceted usage predictor (Entertainment and Self-expression) and conclusion that the social interaction does not predict usage intentions are the important contributions of this research work

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INVESTIGATING CRIME: A ROLE OF ARTIFICIAL INTELLIGENCE IN CRIMINAL JUSTICE

Pratima Gund, Sangeeta Patil, Vijay Phalke

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Abstract: The use of artificial intelligence has grown in significance in modern society. According to some researchers, AI algorithms can be useful in providing a precise, objective analysis of the different risks posed by sentenced criminals. Recent research suggests that crime can be expected, simply we need to be able to anticipate analytics gaining legal control. The primary objective is to investigate offenders as Cybercriminals are increasingly using IoT to produce and spread malware and launch ransomware attacks. (Waldman, 2023). In the next five years, it is anticipated that more than 2.5 million devices will be fully online. This paper focuses on artificial intelligence (AI), crime prediction and crime prevention. A study investigates whether it is morally acceptable to designate an electronic device as potential criminal offense detection. The study shows that using artificial intelligence to assess the effects of criminal law is not only a mechanical process but rather an assessment of a person convicted of a crime will be considered

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IOT IN REINFORCEMENT LEARNING

Sachin Vishwasrao Ayarekar, Pramod Bajirao Pawar,Arun Pawar

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Abstract: Learning has become an integral part of life. This paper tries to find out how IoT enabled devices can be used to improve the reinforcement learning process for the betterment of the learners. This article is based upon secondary data sources as well as discussions with the experts in the field of learning and IoT enabled devices. IoT can contribute to designing effective simulations, assignments, and video-based learning for the learners. It will also help the training and development department to create an effective learning environment with the help of trainers for the learners. The third contribution of IoT enabled devices will be in conducting formative and summative performance evaluation of the learners as well as their behavior. It is also beneficial for bringing accuracy in case of handing over reward or punishment to the learners based on their performance. IoT enabled devices are contributing significantly to improve the outcome of reinforcement learning for the learner, trainer, and organization at large. The future of learning is not dependent on experiential learning through IoT. Pandemic has accelerated the use of IoT based learning

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LEADERSHIP INCIVILITY AND ITS IMPACT ON THE EMPLOYEE PERFORMANCE AND WELL-BEING IN SELECTED DISTRICTS OF WESTERN MAHARASHTRA STATE

Rajeshwari Shinde,Prajakta Warale

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Abstract: The present paper focuses on different types of incivility exhibited by the leader and its direct relationship to the performance of the employees. The quantitative study was conducted with management teachers and clerical staff working in the unaided management institutes in selected districts of western Maharashtra state. A sample of 345 teachers was used from various unaided management institutes using the Multistage sampling technique. An online survey was conducted to gather data on different types of leadership incivility exhibited by leaders and its impact on employee performance and employee wellbeing. A five-point Likert scale was used to determine the impact of leadership incivility on employee performance. Regression analysis and factor analysis were done using SPSS software. From the study, it is very evident that employees do confront incivility exhibited by the leader and it has a negative impact on performance as well as well being of the employees. The study exhibited that employees do come across uncivilized behavior but this in civilized behavior varies from institute to institute. It is also worth noting that employees tend to be unhappy in the presence of incivility of the leader at the workplace and also intend to quit such types of institutes. This study will be useful in shaping the leadership traits and managing office politics. This research will help to design strategies in getting support for task accomplishment from employees at the same time, try to acquire the general well-being of the employees, and curb the attrition rate

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LITERATURE REVIEW ON FORWARD TRANSACTIONS - A COMPREHENSIVE ANALYSIS

Neha Swanand Karve,Ranpreet Kaur

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Abstract: Forward transactions are one of the most used Financial instruments in the world of finance. A forward transaction is a contractual agreement between two parties to buy or sell an underlying asset at a predetermined price and future date. Forward transactions have been used for centuries in various markets, including currency, commodities, and interest rates. This paper aims to examine the existing body of research on forward transactions and their impact on financial markets. Forward transactions are used by businesses and investors to mitigate the risk of price fluctuations in the market. In this paper, we provide a comprehensive analysis of forward transactions. We discuss the mechanics of forward transactions, their advantages and disadvantages, and their use in hedging and speculation. We also examine the different types of forward contracts, including currency, commodity, and interest-rate forwards. Finally, we discuss the risks associated with forward transactions and the regulatory environment governing these contracts

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LITERATURE REVIEW ON TALENT MANAGEMENT EDUCATION IN THE INDIAN HEALTHCARE INDUSTRY

Jitendra Vinayak Sandu, Snehal Maheshkar

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Abstract: Indian Healthcare industry is far-stretched and is looking forward to creating an additional 4.2 million Nurses by 2024. The demand is rising for tertiary and quaternary care, yet the conditions of the nurses remain poor. Improving the quality of nursing faculty has been the focus in recent years. A way to combat the pressure can be via Competency-based skill testing. Health-care companies work in an ever-changing environment. A competency-based approach can assist develop leadership management after recognizing and targeting health‐ care trends and issues. The study is structured to examine the evidence for Competency-based Talent Management. This paper consists of a systematic literature review, conducted to research Competence, Competency, Performance, Talent Management and Assessments. There is little understanding and adaptation of Competency-based workforce development. Availability of homegrown Competency Scales suitable to the Indian conditions and idiosyncrasies is not available. Due to colossal Nursing demand and high rates of Nurse iteration, investing in training, development, and using the latest psychological constructs is counterproductive. On the other hand, the Competency-based Talent Management Scale (CTMS) is almost universally used in different domains except for healthcare. Creating one will have far-reaching implications in the areas of learning, education, and development and developing qualitative nursing

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NET PROMOTER SCORE (NPS) FRAMEWORK FOR IMPROVING CUSTOMER LOYALTY IN SUPERMARKET

Net Promoter Score (NPS), Customer Loyalty, Organized Retail, DMAIC Process, Customer Satisfaction in Supermarkets

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Abstract: Net Promoter Score or more simply NPS is used for measuring Customer Loyalty. The case presents the NPS parameter framework for measuring the NPS of a Supermarket chain and relating low scores to identify Supermarket’s weaknesses. The measurement and publication of NPS forms an important review mechanism for establishing operational consistency in a chain of supermarkets. The proposed NPS model for the organized retail sector is based on the measured monthly data on customer satisfaction surveys of a grocery chain of supermarkets for 17 stores over a period of 3 months. Use of the DMAIC (Define, Measure, Analyze, Improve, and Control) model in sustaining the improvements is also demonstrated. The paper also compares two clusters of Supermarkets groups for operational routine adherence and provides insights on improving customer offerings through better and consistent store operations leading to improved profitability and customer loyalty

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NON PERFORMING ASSETS OF PRIORITY SECTOR, NON-PRIORITY SECTOR AND PUBLIC SECTOR IN INDIA FROM 2003 TO 2022

Abhinav Deshmukh,CA Shilpa Vasant Bhide

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Abstract: Public Sector banks have been lending to Priority sector, non priority sector and public sector. The main purpose of differentiation between priority and non priority sector was that for the economic development, loans can be given to the priority sector to enhance their growth; also the non priority sector and public sector are important because of the scale of operations. These sectors are important for the growth of the economy. Similarly on the other hand, Public sector banks and the credit which they lend are important for the economic development of the country. The main aim of public sector banks is that the availability of credit is increased. Non performing assets means the loan has not been repaid in the past 90 days. NPA’s as they are called as affect profitability and capital adequacy adversely. The survival of banks is affected. Therefore is necessary to understand different facets of the problems of NPA’s. The paper does a comparative analysis of the Non Performing Assets of the three sectors for the period 2003 to 2022. The paper seeks to study the NPAs between the years 2003 to 2012 and 2013-2022. Various statistical techniques such as Annova and T Test are used for the purpose of analysis. The paper concludes with the observation that there has been more NPA’s in the non priority sector than the other two. Further the decade between 2013-2022 has a higher mean of NPA’s than the earlier decade

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OPPORTUNITIES AND LIMITING PROSPECTS OF HOMESTAYS IN MAJOR TOURISM DESTINATIONS OF MADHYA PRADESH, INDIA

Aastha Singh,Ayush Saxena, Hemraj Narhar Patil

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Abstract: The concept of staying in people's homes as part of a vacation has caught on all throughout the country, propelling it to the forefront of tourism as a whole as a model for creativity and progression in the industry, and bringing in ever-increasing sums in recent years, the Indian Ministry of Tourism has been increasing the amount of investment it makes in the development of homestay destinations, which have a significant and long-term impact on the socioeconomic conditions of rural areas. The government anticipates that the expansion of the rural tourism sector, particularly tourism that involves staying in people's homes, will contribute to the improvement of the socioeconomic development of the communities in the areas that were impacted. Because homestay tourism is able to take advantage of the natural beauty of the area as well as the exquisite customs and cultures of the community as appealing strategies to draw tourists to their village, tourism activities.

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ORGANIZATIONAL CLIMATE AND ITS INFLUENCE ON HRM PRACTICES AND ORGANIZATIONAL OUTCOMES WITH SPECIAL REFERENCE TO IT SECTOR

Kunal Patil, Lalit Prasad, Nandini Desai

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Abstract: This study examines how HRM practices and workplace culture contribute to successful organizational results in the information technology (IT) industry. The study analyses seven HRM techniques that are often used by Indian IT organizations and look at how they affect HR outcomes. According to the data, businesses that implement HRM techniques including performance reviews, pay and benefits, and HR planning see considerable HR results. A strong mediator between HRM practices and organizational outcomes is also discovered to be the organizational atmosphere. The study highlights the significance of fostering a favorable organizational climate, which is described as the company's employees’ collective perceptions, emotions, and attitudes about the core components of the organization. Research is limited to the Information Technology (IT) sector of Pune. The article concludes that in order to improve organizational outcomes, IT organizations should concentrate on both organizational climate and HRM practices

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PREDICTING AN ELECTIVE COURSES IN STUDENT-CENTRIC EDUCATIONAL SYSTEM

Rahul Wantmure,Murlidhar Dhanawade, Sandeep Ponde

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Abstract: The role of electives in a student-centered educational system is significant. This enables the children to adhere to their interests and pick up important knowledge and expertise. Also, electives offer students the chance to learn new skills and expand their knowledge of different fields of study. As a result, it's critical to comprehend how to accurately estimate the students' electives. In a student-centered educational system, this research provides a high utility mining (HUM) strategy to predicting student electives. The suggested method makes use of HUM to track out commonly selected electives as well as connections between electives and other variables. The method's outcomes are utilised to build a customizable prediction model

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PREDICTIVE ANALYSIS OF FOREIGN DIRECT INVESTMENT IN INDIA USING BUSINESS INTELLIGENCE (BI) TOOL- TABLEAU

Ms. Nidhi,Jayesh Kishor Patil,Satish Shivaji Pachakar

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Abstract: Foreign investment is vital for every country, mostly in the financial progress of developing countries worldwide. Countries try to attract FDI inflows with their policies and it becomes a key battleground in the markets. Foreign Direct Investment (FDI) has become a crucial source of investment for many countries, including India, due to its potential to bring in capital, create jobs, transfer technology, and super economic growth. This paper highlights the trend of FDI in India in state-wise and countrywide shares of FDI. Business Intelligence (BI) Tool- Tableau is used to get analyzed data in the form of different visualizations like tables, and line graphs which are easy to understand for investors. In this paper, secondary data is being used which is collected from the official website of RBI. This data will cover FY. 2000-2022 and using this data we can predict and visualize the upcoming year 2025 inflow. This analysis will help to make decisions for the growth of Indian states

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ROLE OF LIBRARY’S E-RESOURCES IN SUPPORTING EDUCATIONAL PROGRAMS OF IIM – A USER STUDY

Chetan Sudhakar Sonawane, A Thirunavukkarasu

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Abstract: Electronic resources are increasingly being used in libraries, particularly in academic contexts. Journal articles, e-books, databases, and other types of information can all be quickly and easily accessed using these services. One such academic institution that heavily relies on the library's electronic resources to support its educational programmes is the Indian Institute of Management Ahmedabad (IIM-A).The goal of this study is to determine how the educational programmes at IIM-A are supported by library e-resources. The purpose of the study is to collect user opinions regarding the usefulness, efficacy, and accessibility of the library's electronic resources in addressing the demands of the IIM-A students and teachers. The study also looks for any difficulties or obstacles that users might encounter while trying to access or use these services. A sample of 103 IIM-A students and teachers were given a survey questionnaire in order to gather quantitative data. Overall, the study indicates that students highly respect the library's electronic resources and believe they are simple to use, helpful for academic purposes, and pertinent to academic interests. Additionally, students express great satisfaction with the collection of online resources' calibre and usability. But there are still some things that could be done better, like fixing technical issues and enhancing search functionality and user-friendliness. Additionally, some students express frustration over time-sensitive access restrictions or time-consuming login/authentication procedures. The study emphasises the significance of continuing assessment and development of e-resource offerings to make sure they satisfy student demands and promote their academic performance

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SERVITIZATION IN CONSTRUCTION INDUSTRY & ITS EFFECT ON BUSINESS PERFORMANCE

Chetan S. Daoo, Chetan Choudhari

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Abstract: Businesses have only been able to expand in the current market environment by creating new additional services that complement the value of their existing product lines. This pattern is referred to as servitization. Construction companies are changing their business strategies to include services in addition to their usual offerings, which has the effect of making their business projects organized but bit lengthy processes where servitization occurs. Construction companies' business strategies historically focused on giving value through the product. In the civil sector, the user doesn't realize the value until they receive the completed utility, at which point they cut off all communication with the builder. Construction businesses that produce projects are being forced more and more to consider the performance of those projects over their entire lifespan. In order to explore the consequences on perceived project performance, we examine these patterns in relation to the Product-Service literature (often referred to as "servitization"). In order to better understand how organizations might make the shift towards more servitized products and its impact on project performance. We recognize the need to refocus research attention on organizational routines and practices as the unit of study. We believe that routines should be studied as they develop in order to understand how a servitization culture is progressively absorbed into everyday management in construction-based organizations, rather than using servitization as the beginning point for revamping current routines. As a result, the motive of this paper is to create a structure for describing servitization in the construction sector. In particular, we want to understand how servitization impacts Project performance

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SOCIO-ECONOMIC PROFILE OF RURAL LABOUR HOUSEHOLDS IN PUNJAB: INTER-REGIONAL ANALYSIS

Rupinder Kaur,Anita Rani

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Abstract: The present paper is an attempt to analyze inter-regional variations in the socio-economic profile of labor households in rural Punjab. The study reveals that the majority of rural labour households belong to the scheduled caste category in all three regions. The non-agricultural labor households tend to have a nuclear family in the high-productivity region, while in the case of low-productivity and medium-productivity regions, they tend to be joint families. Agricultural labour households have a tendency towards joint families in all three regions. The majority of the rural labourers are living in semi-pucca houses. The living conditions of rural labour households are better in the high-productivity region as compared to the other regions. The proportion of illiterates is higher in low-productivity regions. The proportion of persons who got education up to higher secondary and graduate levels is higher in the high-productivity region. The ratio of dependents is high among rural labour households. This is due to fewer employment opportunities in rural areas

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SPIRITUAL INTELLIGENCE AND ACADEMIC PERFORMANCE OF STUDENTS: A REVIEW OF LITERATURE

R.G.Ratnawat

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Abstract: Spiritual intelligence is a relatively new concept in the field of psychology that is gaining attention due to its potential influence on various aspects of human life, including academic performance. This literature review aims to investigate the relationship between spiritual intelligence and academic performance of students. The review of literature suggests that spiritual intelligence has a positive relationship with academic performance. Studies have reported that spiritual intelligence enhances cognitive abilities, critical thinking, creativity, and problem-solving skills, which in turn leads to better academic performance. Furthermore, spiritual intelligence is also linked to psychological well-being, which can positively affect academic performance. However, the literature also suggests that the relationship between spiritual intelligence and academic performance is complex and may be influenced by various factors such as culture, gender, and educational level. Therefore, further research is needed to explore this relationship in detail.

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STUDENTS’ USE OF THE SOCIAL MEDIA AS A LEARNING TOOL DURING THE COVID-19 PANDEMIC IN MAURITIUS

Alburdy-Parfait Marie Aurelie Sarah, Bunnoo Shoueib Ibne Amine, Belle Louis Jinot

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Abstract: Social media is known to have revolutionalised learning in many countries. However, it was not the case in the small island, Mauritius, until the emergence of the coronavirus pandemic in 2019, when there was an urgent shift in learning from the traditional classroom to the remote and online learning. In this context, the use of the social media websites and applications became prominent and challenging as well, as the usage of the social media changed. This study aimed at analysing the use of social media as a learning tool by students during the COVID-19 pandemic. It examined the relationship between the perceived ease of use of social media and perceived usefulness of social media as a learning tool, how and why are learners using social media as a learning tool. The study adopted a mixed methods approach. A questionnaire and semi-structured interviews were used to collect data from students aged from 13 to 24 years old. It was found that perceive ease of use and perceived usefulness of social media have a positive effect on the use of social media as a learning tool. Moreover, students are using social media as learning tool for self-directed learning be it individually and by engaging in collaborative learning.

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STUDY ON EFFECT OF PERCEIVED EFFICIENCY OF FEATURES OF MOBILE BANKING APP AND DIGITAL LITERACY OF USER ON PERCEIVED TRUST IN THE APP

Aditya Bavadekar

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Abstract: Past studies have suggested that increased use of FinTech services will lead to deepening of financial inclusion. Thus, the study aimed at examining what factors lead to increased use of FinTech services. The researchers thus focused on usage of Mobile banking apps which currently is the essential FinTech service from users’ perspective. Through secondary research, it was thought that perception of efficiency of features of mobile banking apps and digital literacy of app users will significantly affect perceived trust in the app. The purpose of this study is to identify significant antecedents of perceived trust in mobile banking apps and to investigate the effect of such antecedents on perceived trust. Structured questionnaire was developed with reference to past studies and used for data collection. 123 responses were analysed in SPSS. The results showed that perceived trust is significantly positively influenced by perception of efficiency of features of the app and digital literacy of users. Limitations and direction for future studies are given in the paper

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STUDY THE ROLE OF OPERATION EXCELLENCE FOR ORCINUS PROCESS TECHNOLOGIES

Milind D Tayade, Satish Ubale, Deepali Satish Ubale

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Abstract: Operational excellence ensures that customer expectations are met by continuously improving the processes through which a business operates. However, it should not be considered as a strategy for pushing change, but a way of preparing and allowing employees to deal with it. The objective of the study is to understand the current state of operational excellence in Orcinus Process Technologies Private Limited and the underlying difficulties and obstacles to design a new model or approach, study the relationships between existing operational excellence techniques and innovation strategies and investigate the importance of several management functional units in the firm such as human resources, strategy, marketing, and finance in adopting operational excellence approaches. The phenomena being studied is the result of context-dependent organisational behaviour, it cannot be recreated in computer or laboratory. As a consequence, data gathering and statistical analysis were carried out objectively, with no intentional bias. During study increased evaluations were found for organisational flexibility and also the cultural commitment to excellence. The well-balanced relationship between operational excellence and organisational culture not only fostered, but also greatly facilitated, the continued expansion of organisational flexibility.

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TEACHING AND LEARNING AIDS FOR BLENDED LEARNING

Sapna Patil

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Abstract: COVID-19 pandemic had forced many teachers and educators to shift to online/virtual classrooms from physical classrooms. After lockdown was over and physical classrooms were opened, it was realized that a combination of online and offline works best for students. It is thus extremely important for teachers to create lessons in a manner that is engaging, enjoyable and educative at the same time using traditional and online method. Every teacher has a unique teaching style in the classroom that makes teaching effective and there is a dearth of online tools available that can be used by them to supplement their classroom teaching. However, teachers may find it overwhelming to dig from the pile of resources available on the internet. This paper focuses on online tools that can be used by teachers along with classroom teaching. It discusses tools that are available on the internet which will help teachers and educators for blended teaching and learning in an interactive manner while ensuring high student engagement. Some tools discussed in the paper are completely free while others can be accessed using a free basic account that suffices the teaching purpose for most of the teachers. Learning Management Systems like Google classroom and Canvas Instructure, interactive lesson planning tools like Pear Deck, DirectPoll and Padlet, fun game quizzing tool Quizziz and interactive feedback collection tool Typerform are discussed at length

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TECHNOLOGY ACCEPTANCE MODEL FOR INCIDENTS MONITORING THROUGH CLOUD BASED PLATFORMS

Manisha Divate, Krishnakumar Singh,

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Abstract: ServiceNow is a cloud-based platform for managing IT services, workflows, and processes more efficiently and effectively. ServiceNow has a centralized service desk for managing the incidents such as server failures, and applications issues. ServiceNow handles almost all kinds of IT, Cloud, Infrastructure Incidents, etc. Prometheus is open-source which has features such as real-time alerts and flexible query language for alerting event monitoring solutions. Prometheus takes help of an alert manager for generating alerts after crossing specific threshold values. This research work presents a technique to monitor service and usage checks through Prometheus. It uses Node-exporter as an agent to fetch the metrics that help to visualize data through visualization tools such as Grafana. Grafana is a data visualization tool that helps to display data into graphical representation. The proposed model uses Prometheus with Alert-manager to integrate an operational monitoring system through ServiceNow to identify, diagnose, and resolve incidents in real time. ServiceNow provides a list of all Incidents from different tools for the operational team to handle real-time incidents and provide solutions. Quantitative based Technology Acceptance Model (TAM) is used to evaluate the system. The TAM framework helps to understand the user’s acceptance level. The questionnaire is designed on the theoretical model of user satisfaction and ease of use, to evaluate the behaviour. It has been observed that users of the Incident Monitoring System are inclined to use the proposed system which makes their daily work simple

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THE ROLE OF HRM IN INNOVATION AND ORGANIZATION PERFORMANCE

Neetu Randhawa

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Abstract: Human Resource Management (HRM) is one way in which an organisation can stay competitive even when things are not going well. When HRM is done well, employees are more likely to be skilled and creative, which helps the organisation reach its goals. The goal of this study is to look at how HRM practises affect innovation and the performance of an organisation. With a Likert scale, a questionnaire was used to find out how respondents felt about different things. To test the model, a survey was given to 126 managers and middle managers at small and medium-sized exporting businesses (SMEs) in PCMC, Maharashtra. The research hypotheses were shown to be true when the proposed model was analysed. HRM has a big impact on the performance and innovation of an organisation, and it was found that innovation can make an organisation perform better. However, during testing, it was found that innovation cannot really improve how well an organisation does. The one thing that made it hard for SMEs to come up with new ideas was that they did not pay enough attention to investing in human resources.

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THE ROLE OF INNOVATIVE INFORMATION TECHNOLOGY IMPLIES SIGNIFICANT IN DIGITALIZED SMART KONKAN

Jayshri Patil, r. Madhuri Prashant Pant

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Abstract: The information technology and enabled IOT technology makes a development in the Konkan area. The various applications work on to change konkan by ‘Smart Konkan’. The digitized Technology plays a vital role in various applications working with different areas of konkan. The use of technology makes development smarter than manual work. As per region of konkan area the various ways and products to be introduced for the business or money earning. The main attraction of these areas is the tourist management system

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TO STUDY FACTORS INFLUENCING ADOPTION OF ERP SYSTEM IN THE AUTOMOBILE SECTOR

Sunita Nikam, Radha Mahatme, Ranjeet More

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Abstract: The automobile industry's adoption of ERP from automotive hubs like Pune is examined in this study. This article addresses not just the amount of ERP adoption in the automotive industry in the Pune region, as well as the variables that drive ERP adoption, but also the benefits of ERP after implementation. Four key characteristics were identified as driving factors for ERP adoption, as well as ten perceived post-adoption benefits. Questionnaires and semi-structured interviews were used to gather information. Quantitative data was collected from 434 questionnaires, which was analyzed using regression and ANOVA analysis. ERP adoption opens up new business opportunities for an organization, allows it to complete specific tasks more quickly, increases productivity, allows for the purchase of products and services, provides integrated, timely, accurate, and reliable information for decision making, increases profitability, and aids in the control and monitoring of multiple projects. The findings of this study could aid automotive industry owners, managers, and others in increasing profitability, achieving better targets, and making successful management decisions. They can focus on the key drivers of ERP implementation in order to improve their performance. Many automotive company owners are working to increase their adoption levels in order to compete. This research study contributes to theory and practice by offering a solution in terms of influencing factors for automotive companies.

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